Vendor profile

Storyteq Content Marketing Platform (DAM + Creative Automation) |

Storyteq • Storyteq Content Marketing Platform (DAM + Creative Automation) • Content marketing platform with DAM + creative automation

Digital Asset Management Cloud SaaS Enterprise December 31, 2025

AI-powered digital asset management for Enterprise teams

Headquarters

Amsterdam, Netherlands

Founded

July 8, 1905

Company size

Ownership

Private (Team ITG)

Executive Summary AI & Automation Integrations TdR Verdict Vendor Website

Executive Summary

Storyteq Content Marketing Platform (DAM + Creative Automation) is positioned as content marketing platform with dam + creative automation for enterprise organizations. It supports global content operations; creative automation; versioning/localization; campaign briefs & approvals; brand asset management with central content library; asset organization; brief-to-approval workflows; template-driven adaptation; version control; brand governance. AI focus: Storyteq AI focuses on accelerating content operations—helping teams find, adapt, and scale assets, automate repetitive steps like tagging, and support campaign rollout across channels and markets. Common integrations include Template and automation modules; approvals; portals. Best fit: Enterprise marketing orgs scaling localized and personalized content with integrated DAM + creative automation.

Overview

Company profile

Vendor: Storyteq

Website: Visit

Headquarters: Amsterdam, Netherlands

Founded: July 8, 1905

Employees:

Ownership: Private (Team ITG)

Industries: CPG/FMCG, retail, automotive, entertainment, franchises

Product snapshot

Product: Storyteq Content Marketing Platform (DAM + Creative Automation)

Category: Content marketing platform with DAM + creative automation

Deployment: Cloud SaaS

Target customer size: Enterprise

Supported use cases: Global content operations; creative automation; versioning/localization; campaign briefs & approvals; brand asset management

In-depth product summary

Storyteq Content Marketing Platform (DAM + Creative Automation) is a cloud saas content marketing platform with dam + creative automation for enterprise teams. Core capabilities: Central content library; asset organization; brief-to-approval workflows; template-driven adaptation; version control; brand governance. AI highlights: Storyteq AI focuses on accelerating content operations—helping teams find, adapt, and scale assets, automate repetitive steps like tagging, and support campaign rollout across channels and markets.

AI & Automation

AI features overview

Storyteq AI focuses on accelerating content operations—helping teams find, adapt, and scale assets, automate repetitive steps like tagging, and support campaign rollout across channels and markets.

AI model source: Storyteq AI

AI notes: Storyteq AI: https://storyteq.com/content-marketing-platform/ai/ ; ITG overview: https://inspiredthinking.group/automate/

AI capability matrix

Capability Support
AI tagging Yes (AI-assisted tagging workflows)
AI OCR Optional (via integrations)
AI transcription Optional (via integrations)
Visual similarity search Optional
Smart cropping Optional
Rights detection Partial (workflow-driven governance)

Workflow automation

Workflow builder: Workflow + campaign orchestration

Automation features: Brief intake; review/approval; versioning; localization routing; task boards; notifications

Workflow use cases supported: Campaign rollout; localized variants; partner/franchise distribution; approvals

Admin complexity score: Enterprise rollout requires process adoption across creative and marketing ops

Workflow limitations: Coming Soon

AI & automation scores

AI maturity

Coming Soon

Workflow automation

Coming Soon

Implementation difficulty

8

TCO

8

Capabilities & Governance

Search, metadata & file support

Supported file types: Images, video, documents, templates

Metadata flexibility: Custom fields and structured metadata for marketing operations

Search capabilities: Search + filtering across content libraries; AI-assisted organization

Governance & compliance

Security certifications: Security details via vendor: https://storyteq.com/contact/

Storage architecture: Cloud storage (SaaS)

Rights & governance score: Coming Soon

Governance controls via roles/permissions and workflow checkpoints

Capability details (expand)

Core features
Central content library; asset organization; brief-to-approval workflows; template-driven adaptation; version control; brand governance
Advanced features
Dynamic creative/versioning at scale; localization; omnichannel activation; approvals and collaboration; analytics
Collaboration features
Briefs, reviews, approvals, and comments in one platform
Workflow features
Campaign intake → review/approval → versioning/localization workflows
Brand management & creative operations
Brand asset organization + controlled templates for local markets
Creative automation to generate variants and manage approvals

Integrations & Architecture

Integration ecosystem

Designed to sit in the marketing stack; integrates with activation and publishing systems
Native integrations
Template and automation modules; approvals; portals
Third-party integrations
CMS; social publishing; analytics; CRM/marketing automation; SSO/SAML

API & delivery architecture

API available: Yes

API documentation: View docs

CDN support: Yes

Storage architecture: Cloud storage (SaaS)

Integration depth

Coming Soon

Reliability

Coming Soon

Integration depth (TdR)

Coming Soon

Metadata flexibility

Coming Soon

Best integrations & pain points

Best integrations: Template and automation modules; approvals; portals

Integration pain points: Coming Soon

Commercials

Pricing

Pricing model: Enterprise subscription (quote-based)

Base price: Contact sales

Add-ons public: Modules for automation/analytics may vary

AI add-ons public: N/A or minimal AI add-ons.

Transparency: Low — quote-based pricing.

Notes: Pricing depends on modules (DAM, creative automation, campaign ops) and scale.

Support, success & enablement

Support tiers: Enterprise support + services

Customer success: Yes — customer success/services available (varies by plan).

Training: Yes — onboarding/training available (vendor/partners).

Community forum: Vendor resources available; formal community forums vary.

Documentation clarity score: Coming Soon

Support reliability score: Coming Soon

Commercial friction (scores)

Pricing transparency

Coming Soon

Sales pressure

Coming Soon

Contract fairness

Coming Soon

Evidence & TdR Verdict

Third-party reviews

G2 rating: Coming Soon

Review count: https://storyteq.com/resources/customer-stories/

View G2 Profile

Pros (summary): Coming Soon

Cons (summary): Coming Soon

Customers & proof

Notable customers: Coming Soon

Case studies: Coming Soon

TdR scorecard

Overall technical

Coming Soon

AI maturity

Coming Soon

Workflow automation

Coming Soon

Metadata flexibility

Coming Soon

Integration depth

Coming Soon

Governance & compliance

Coming Soon

Creative ops alignment

Coming Soon

Neutrality index

Coming Soon

Best fit for

Enterprise marketing orgs scaling localized and personalized content with integrated DAM + creative automation.

Not recommended for

Teams looking for a standalone lightweight DAM without campaign and automation needs.

Strengths

Strong content operations orientation; combines DAM with creative automation and approvals; AI positioning around accelerating content rollout.

Weaknesses

Overkill if you only need storage + basic search; enterprise implementation requires change management.

Best at (TdR)

Scaling content variants (localization/personalization) while keeping assets governed and searchable with AI-assisted automation.

Next Steps

Action

Visit Storyteq

Validate positioning, packaging, and the latest AI + workflow roadmap details directly with the vendor.

Evidence

Read customer reviews

Use review patterns (pros/cons) to confirm whether the AI, integrations, and governance hold up in production.

Technical

Review API documentation

Confirm API coverage for ingestion, metadata, transformations, permissions, delivery, and automation hooks.

Navigate

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